Ocean’s Creek
Beach Hotel Branding
Ocean’s Creek is a brand new 4-star hotel under Shanti Hospitality, catering to an audience in pursuit of an exhilarating getaway in Mauritius. The hotel required a meticulously crafted brand identity that captivates and connects with young adventurous travellers at this idyllic coastal retreat.
CLIENT
Ocean's Creek
Shanti HospitalityMY ROLE
Branding Collaterals
Visual Identity Adaptation
Print and Digital Design
Social Media Management
CopywritingINDUSTRIES
HospitalityLOCATION
Balaclava, MauritiusCase Study
Through collaboration with Inedi Designs & Co, I played a pivotal role in adapting and expanding their exceptional branding concept for a significant project overhaul.
In response to the challenges posed by the Covid-19 pandemic, the project's focus was refined to cater specifically to young adventurous travellers, resulting in a captivating brand vision ideally aligned with the 4-star hotel's identity.
Making A Design Statement
At Oceans Creek Hotel, our goal was to create a bold and memorable design statement that resonates with our guests. Through vibrant colours and playful elements, our branding captures attention and leaves a lasting impression.
By utilizing colour psychology, I strategically infused a spectrum of hues into various collaterals, evoking emotions of excitement, relaxation, and serenity, ultimately bringing a sense of joy to our valued guests.
Beach Branding
Enhancing Guest Experience
We prioritised creating a memorable guest experience in every aspect. Being a beach hotel, our vibrant beach palette brand identity is integral to enhancing this experience.
From the moment guests arrive, they are immersed in a visual feast of vibrant coastal-inspired hues. This creates a tranquil and leisurely atmosphere, setting the stage for an adventurous holiday.
Merchandise
Designing Souvenirs for
Guests to Cherish
In addition, I had the privilege of designing and implementing a range of meticulously crafted merchandise that not only enriches the Oceans Creek Hotel brand experience but also serves for brand outreach.
These thoughtfully curated items, cherished as keepsakes by guests, allow them to carry a piece of the Oceans Creek experience with them while also elevating their beach experience to new heights.
